Privacy Policy

This Privacy Policy describes how Pink Plate (“Pink Plate,” “we,” “us,” or “our”) collects, uses, shares, and protects information in connection with our analytics platform, websites, and related services (collectively, the “Service”). By using the Service, you agree to the practices described in this policy.

Information we collect

We collect the following categories of information:

• Information you provide. Account and contact details such as your name, work email address, mobile phone number, company name, and any information you submit through forms, support requests, or sign-up pages.
• Connected data sources. When you connect a data source (for example, point-of-sale, accounting, labor, or other business systems), we access and process the data you authorize us to retrieve in order to generate metrics, alerts, and insights.
• Usage and device information. Information about how you interact with the Service, including log data, IP address, browser and device type, pages viewed, and timestamps.
• Cookies and similar technologies. We and our service providers use cookies and similar technologies to operate the Service, remember your preferences, and understand usage.

How we use information

We use the information we collect to:

• Provide, operate, maintain, and improve the Service;
• Generate analytics, anomaly detection, alerts, and recommendations from your connected data sources;
• Send you account, transactional, and service-related communications, including real-time alerts you have requested;
• Respond to your requests and provide customer support;
• Monitor and protect the security and integrity of the Service;
• Comply with legal obligations and enforce our agreements.

SMS / text message program

If you opt in to receive text messages from Pink Plate, we use your mobile phone number to send recurring automated and informational messages such as real-time data alerts, insights, and account notifications. Consent to receive text messages is not a condition of purchase. Message frequency varies based on your alert settings, and message and data rates may apply.

You can opt out at any time by replying STOP to any message, and you can reply HELP for assistance. Your mobile phone number and SMS consent are never shared with or sold to third parties for their own marketing purposes. We share your number only with the messaging providers that help us deliver these texts, and only for that purpose.

How we share information

We do not sell your personal information. We share information only:

• With service providers that perform services on our behalf, such as cloud hosting, messaging delivery, analytics, and payment processing, under obligations of confidentiality;
• For legal reasons, when we believe disclosure is required to comply with applicable law, legal process, or a governmental request, or to protect the rights, property, or safety of Pink Plate, our users, or others;
• In a business transfer, in connection with a merger, acquisition, financing, or sale of assets, in which case we will continue to protect your information consistent with this policy;
• With your consent or at your direction.

Data retention

We retain personal information for as long as necessary to provide the Service, comply with our legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we take reasonable steps to delete or de-identify it.

Security

We implement administrative, technical, and organizational measures designed to protect your information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Your rights and choices

Depending on your location, you may have rights to access, correct, delete, or restrict the processing of your personal information, or to request a copy of it. You may also opt out of marketing communications at any time. To exercise these rights, contact us using the details below. We will respond consistent with applicable law.

Customer data

Data you connect to the Service may include information about your business and its operations. You are responsible for ensuring you have the necessary rights and permissions to provide that data to us. We process connected data on your behalf to deliver the Service and in accordance with your instructions and any applicable agreement between us.

International data transfers

We may process and store information in countries other than where you are located. Where required, we take steps to ensure appropriate safeguards are in place for such transfers.

Children’s privacy

The Service is intended for business use and is not directed to individuals under the age of 18. We do not knowingly collect personal information from children.

Changes to this policy

We may update this Privacy Policy from time to time. When we make material changes, we will update the “Last updated” date above and, where appropriate, provide additional notice. Your continued use of the Service after changes take effect constitutes acceptance of the updated policy.

Contact us

If you have questions about this Privacy Policy or our privacy practices, contact us at manik@pinkplate.co.